-
Kate Higgins
Posts
Have you ever looked up your Instagram engagement rate? Social media marketing for photographers.
Author Kate Higgins View all posts
Why storytelling is so important for your social media marketing – ideas for your photography business
So what should you actually write in your social media captions? Well, there’s HEAPS of things. But you’re still sitting there staring blankly at a...
Stop comparing yourself to other ‘successful’ photographers on social media, it’s not good for you – marketing tips for photographers
Let’s talk this through. For your mental health Your confidence Your marketing strategy Know those photographers that you LOVE? The ones who take incredible photos,...
Why being YOU on social media will bring your business more clients than your photos ever will – marketing tips for photographers
Wait … what? Did I just saying that being YOU on social media is more important than the quality of your photos? Well yes, I...
If writing captions for your social media posts sucks, read this – marketing tips for photographers
“Look at those baby blues.” “Sooooooo cute.” “Family is everything.” “Love is in the air.” Are you guilty? Of writing captain-obvious captions in your social...
It’s time to make friends with your followers – marketing tips for photographers
Conversations create clients. Right? Yesterday Pete and I went to pick up a random bookshelf that I had bought on a whim from Facebook marketplace...
How-to write great sneak peek captions for your clients – marketing tips for photographers
Your current or past clients are your BEST marketing team. Did you know? The same way that you tell your friends about your fave new...
Your future photography clients are freaking out right now … so what are you gonna do about it?
My daughter Jess was only 4 weeks old when we decided to take her to one of those casting places. You know, where they dip...
Anxiety, stress and mental health in photography and small business : 15 things that helped me when things got hard.
When I get too busy in my business, I wig out a bit. Do you? For me it has a name … and it’s called...